Kategorie: Logistic World

Everyone has experienced how relationships change in the past year. In the private sphere, depending on our living situation, we have moved much closer together or far away from each other. 

LOGO Annual Review 2020. Logistics CRM for professionals: Year in review 2020.

The Christoffel Mission for the Blind introduces itself.

As an association of companies from the logistics sector, we pursue a common goal: to combat diseases of the haematopoietic system and to help people.

More and more, companies are using data-based decision templates. Strategic decisions are to be derived from the multitude of information available in different databases and Excel tables.

Logistics CRM differs from other CRM tools in that it reflects the data structure of logistics data. In this part of our series, the CRM Challenge Data Quality, we will look at how to successfully integrate the many different data from a company into the CRM.

Customer-centric action – that is what is expected of every company today: the customer’s need, the „true customer wish“ should be at the centre of the company’s activities.

A real challenge when starting a CRM project: the data from different sources and the data quality. I have been advising companies on the introduction of logistics CRM for almost 10 years.