CRM World

Customer-centric action – that is what is expected of every company today: the customer’s need, the „true customer wish“ should be at the centre of the company’s activities.

A real challenge when starting a CRM project: the data from different sources and the data quality. I have been advising companies on the introduction of logistics CRM for almost 10 years.

The customer and his needs at the centre of everything we do – is this really a reality in logistics? 2020 is the year of the customer experience (CX).

The LOGO CRM Check shows you concretely how you, your company, your sales team and ultimately your customers can benefit from LOGO CRM. Free of charge and without obligation.

Potentials or sales opportunities take on a very special value in the current situation and sales management must be set up very differently now in the recession than in the boom times of the last few years.

In the meantime, many logistics companies have also realised that positive customer experiences represent an existential competitive advantage.

The changed logistics world brings with it many management challenges. To get your company through the crisis in such a way that you not only survive, you should make ideal use of your strengths and position yourself clearly in your market segment.

Disruption in the supply chain – How innovative logistics companies are now even winning new customers despite the pandemic.

We are all feeling major changes in our society right now and need to rethink at all levels. In these times, the role of digitalisation presents itself in a new light.

I am often asked in consulting interviews how the costs of a CRM implementation are profitable and how companies can profit from the introduction of a CRM tool.

We are proud to present such a high-profile keynote speaker at the Logistics CRM Summit 2019: Prof. Dr. -Ing. Herbert Ruile, President of the Swiss Logistics Network Association, Professor of International Supply Chain Management, Institute for Business Informatics  University of Applied Sciences Northwestern Switzerland