Akqui-Stop or „Why CRM when you already have too many orders anyway?“
In recent months, a situation has arisen in numerous logistics companies that I have never experienced in all my many years in the business.
In recent months, a situation has arisen in numerous logistics companies that I have never experienced in all my many years in the business.
The logistics and freight forwarding industry is facing new challenges! A headline that certainly applies to this industry almost daily.
At the bank, the insurance company, the telephone company, it is quite normal to have a self-service portal as a customer. The customer can make contact, view documents or order products.
60% of CRM implementations fall short of expectations. Many companies have introduced customer and sales management tools in the last 10 years.
The Customer Life Cycle in Logistics and the Touchpoints along the Customer Journey
In many companies, little attention is paid to the customer life cycle.
Everyone has experienced how relationships change in the past year. In the private sphere, depending on our living situation, we have moved much closer together or far away from each other.
LOGO Annual Review 2020. Logistics CRM for professionals: Year in review 2020.
The Christoffel Mission for the Blind introduces itself.
As an association of companies from the logistics sector, we pursue a common goal: to combat diseases of the haematopoietic system and to help people.
Meaningful dashboards, valid KPI – how can a medium-sized company afford it? Dashboards and visualization of KPIs are part of the management’s toolbox.
More and more, companies are using data-based decision templates. Strategic decisions are to be derived from the multitude of information available in different databases and Excel tables.
Logistics CRM differs from other CRM tools in that it reflects the data structure of logistics data. In this part of our series, the CRM Challenge Data Quality, we will look at how to successfully integrate the many different data from a company into the CRM.
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#bigdata
#businessintelligence
#crm
#digitalisierung
#logistik
#transport
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